Last week I went to a free info event for bloggers about how to market and brand themselves. It was organized by Connecting Bloggers and Brands. For me there are always 3 big takeaways from these kinds of events.
1) Learning. They had bright people from successful bloggers to public relation experts at corporations like Telus and Microsoft there to educate people about marketing and developing a brand. I certainly learned a lot from their presentations and panel discussions. Thanks to Telus, Canada Beef Inc, and other sponsors for making this event free to the public blogging community 🙂
2) Networking. Thanks to the dividend ninja who tweeted about this conference last month. Otherwise I wouldn’t have known about it. Met some other cool local bloggers there as well like @mashedthoughts, @seapotato, and @Vancouvervogue.
3) Swag. This event had some awesome free goodies. I felt like a kid going trick or treating again. Almost couldn’t fit everything into one bag. Telus’ brand is using critters in their ads so they were giving away red panda and cheetah plushes 🙂 Other loot I acquired include a 3 month free subscription to the Globe and Mail, a “#loveCDNbeef” t-shirt, a notebook, a porcelain mug with silicone lid, a double wall iced tumbler with a straw, a BACONISTA t-shirt, an insulated cooler basket, and many more. There was also a free lunch 🙂 They even had macrons! And since there were plenty of left over food I decided to take some home for dinner.
The Bloggers Brands team is traveling across Canada and holding similar events in Calgary, Regina, Winnipeg, and other cities this year. Maybe they’re coming to a location near you 🙂
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Random Useless Fact: If you ever need to rush somewhere, carry a fire extinguisher with you. No one will try to stop someone running with a fire extinguisher.
That’s some nice swag! I’ve never been to a blog conference but I am going to FinCon this Fall and am super excited.
Sounds like there will be a lot of people there this year. Hope you have fun 🙂
Oh I really wanted to go to that! Glad it was worthwhile and nice swag!
I’m sure you would have enjoyed it 😀 Maybe next year.
Sounds like a lot of fun. I’ve never been to a blogger conference before. I love the baconista shirt!
Yeah, I love free t-shirts 😀 Most of mine are from these kinds of events lol.
I love getting free stuff and learning new things from going to conferences! I’ll have to check to see if they’re coming to the GTA.
I believe they are :0) Bet there’s going to be tons of other bloggers there 🙂
CF would have loved the plushes! Do you see any direct way to connect your experience at the conference to impact your blog immediately?
Not really. They talked mostly about how to use social media to reach out to the blogging community. The big take away was to interact with fans on twitter and comment on other people’s blogs so most of it was things we already knew and are doing already :0) but maybe just don’t have the time to carry it out to the full potential.
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